This show is a conversation with Rishad Tobaccowala, a genuine big thinker who helps organizations stay relevant and innovative during times of great change. His newsletter The Future Does Not Fit in the Containers of the Past, is read by over 30,000 global leaders each week. Rishad is also host of the What Next podcast. In this show, Rashad and I will explore the impact of artificial intelligence on the creative industries as a leading indicator of what's in store for the rest of society. We'll use a three-part framework that we drew from one of his newsletters, Roots & Wings, Story & Spreadsheet, and Core & Edge Power to explore how individual creators and organizations can move beyond the hype surrounding AI, and focus on the real changes it brings.